Basic chart settings (mailing-based)

In edit mode, double-click a widget or hover over a widget and click Edit .

You can make the following settings:

  • Title. The title of the bubble chart. It is displayed centered in a predefined font size. Leave the field blank if you do not want to display a title.
  • Mailings.
  • Axis Definition.
    • Axis title. Title of the Y-axis of the diagram. Leave the field blank if you do not want to display a title.
    • Title color. Select a color for the axis title. Define the font color by entering a hexadecimal value preceded by # (for example #000000). Alternatively, you can specify a color value using the color selector.
    • Display on opposite side. By default, the axis title is on the left side. Enable this option to display the axis title on the right side.
    • Data source. Select the KPI Stands for "key performance indicator" (also known as a conversion goal); the measurement of actions on web pages. The actions can be completed purchases, pages visited, time spent on site and so on. you want to create a KPI chart for. The KPIs are absolute values and refer to the messages stored in your client.
      • Recipients. Number of recipients to whom messages are sent.
      • Opens. Opened messages.
        • (absolute). Total number of opens.
        • (unique). Total number of unique opens. Multiple opens by a recipient are seen as a unique open.
        • (absolute) in %. Percentage of total opens in relation to the number of recipients.
        • (unique) in %.Percentage of unique opens in relation to the number of recipients.
      • Clicks. Clicked links.
        • (absolute). Total number of clicks.
        • (unique). Total number of unique recipients that clicked an arbitrary link in a mailing. It does not matter how often and which link was clicked.
        • (absolute) in %. Percentage of total clicks in relation to the number of recipients.
        • (unique) in %. Percentage of unique clicks in relation to the number of recipients.
      • Bounces. Messages for which bounces have been registered, including soft and hard bounces.
        • (absolute). Total number of bounces.
        • (unique). Total number of unique bounces.
        • (absolute) in %. Percentage of total bounces in relation to the number of recipients.
        • (unique) in %. Percentage of unique bounces in relation to the number of recipients.
      • Soft bounces. Messages for which soft bounces Soft bounces occur when emails cannot be delivered due to temporary problems. This can happen, for example, if a recipient's mailbox is full. Mailboxes that reject mailings via soft bounce may be available again at a later date. have been registered.
        • (absolute). Total number of soft bounces.
        • (unique). Total number of unique soft bounces.
        • (absolute) in %. Percentage of total soft bounces in relation to the number of recipients.
        • (unique) in %. Percentage of unique soft bounces in relation to the number of recipients.
      • Hard bounces. Messages for which hard bounces Hard bounces occur when an email cannot be delivered due to a permanent error (for example because the email address no longer exists). have been registered.
        • (absolute). Total number of hard bounces.
        • (unique). Total number of unique hard bounces.
        • (absolute) in %. Percentage of total hard bounces in relation to the number of recipients.
        • (unique) in %. Percentage of unique hard bounces in relation to the number of recipients.
      • Responses. Messages that return to the sending mail server (including reply, autoresponder, hard and soft bounce).
        • (absolute). Total number of responses.
        • (unique). Total number of unique responses.
        • (absolute) in %. Percentage of total responses in relation to the number of recipients.
        • (unique) in %. Percentage of unique responses in relation to the number of recipients.
      • Unsubscribes. Registered unsubscribes.
        • (absolute). Total number of unsubscribes.
        • (unique). Total number of unique clicks on an unsubscribe link.
        • (absolute) in %. Percentage of total unsubscribes in relation to the number of recipients.
        • (unique) in %. Percentage of unique clicks on an unsubscribe link in relation to the number of recipients.
    • Series title. Enter a significant name for the created chart.
    • Series type. Select the display format of the chart.
      • Area. Line chart with colored area.
      • Area-Spline. Line chart with rounded corners and colored area.
      • Column. Column chart.
      • Line. Line chart.
      • Spline. Line chart with rounded corners.
      • Scatter. Values are displayed as separate points.
    • Dash type. Select the desired dash type from the drop-down list.
    • Color. Select a color for the displayed chart. Define the font color by entering a hexadecimal value preceded by # (for example #000000). Alternatively, you can specify a color value using the color selector.
    • Display series. Disable this option to hide the graph. You can reactivate a hidden data series in the Performance Dashboard overview at any time.
    • Add Data Series. Click Add Data Series… to add another graph.
    • Add Axis Definition. Click Add axis Definition… to add another Y-axis to the graph. The scale of the new Y-axis depends on the data series you create under this axis definition.