Ektron Digital Experience Hub release notes
Ektron's Digital Experience Hub (DXH) adds seamless integrations with Pardot, Eloqua and Silverpop marketing systems to its extensive library of out-of-the-box data connectors. Ektron connectors provide bi-directional data integration between Ektron’s core Content Management System (CMS) and leading enterprise systems for CRM, marketing automation, social media, web analytics, and enterprise content management.
Connectors
DXH has the following connectors that let you export data collected on your website and map data to targeted content to provide content that matches their interests, thereby placing your site information in the context of your users.
Using connector information in targeted content
See Connecting Visitors with Targeted Content in the Ektron Reference.
ExactTarget and Pardot connectors can provide data criteria to the Targeted Content widget, which lets you provide content that matches their interests. For example, search keywords used to find your site might determine the best offer to show a prospect. Or, site members might explicitly state their interests by adding to their user profile or filling out a form or survey.
Using connector information to create a persona
See Creating Personalized Web Experiences with Personas in the Ektron Reference.
You can use connector information to create persona criteria.
What's fixed in DXH?
Support
Existing clients current with maintenance should use Ektron Support for questions or issues.
For more support avenues, click the Support button at the top of this page.