Commerce > Marketing > Promotions

Promotions

promotionA way to apply a discount to the products, order totals, or shipping; a marketing tool used to increase sales of certain products or product lines. A promotion is associated with a campaign. applies discounts to productCommerce: various forms of merchandise that you can display and purchase from the public site, including products, variations/SKUs, bundles, packages and dynamic packages.s, order totals, or shipping, and is a marketing tool to increase sales of certain products or product lines. You can employ incentives such as lowered pricing and other discountA value that is subtracted from the list price.s as part of a promotion.

A promotion is connected to one or more campaignCommerce: a set of related components and activities used for promotions. A campaign organizes marketing activity and is associated with discounts (promotions), customer segments, and markets.s, which means that you need to create a campaign before you can create a promotion.

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Episerver User Guide update 15-5 | Released: 2015-11-16 | Copyright © Episerver AB | Send feedback to us