The base of the Episerver Digital Experience platform is CMS, Commerce and Campaign for content publishing, merchandising and campaign management. The platform can be extended with add-ons in areas like e-commerce, search, marketing, and personalizationAdapt content to customized target groups for a more personalized website experience, such as displaying different content to first time and returning visitors. (See visitor groups.), providing a powerful and user-friendly foundation for managing the digital experience for your online visitors.
The Episerver Digital Experience platform
Episerver CMS is a powerful yet easy to use web content management system, based on cutting edge technology. The intuitive user interface and superior usability of Episerver CMS allow both experienced and occasional users to efficiently manage website content. Episerver CMS is the foundation for the Episerver Digital Experience platform, and is required for most Episerver products and extensions. See the CMS section in
Adding Episerver Commerce to your CMS solution brings e-commerce functionality such as catalog, customer and order management, combining the powerful content publishing and display features of CMS with advanced back-end online store management. Episerver Commerce is part of the Episerver Digital Experience platform. It requires a specific installation and license. See the Commerce section in
Episerver Find adds advanced search functionality to websites. Episerver Find bases search functionality on visitor search behavior and website statistics. Using this information, you can add automatic landing pages, adaptive navigation, and guided search to increase website traffic and boost conversion rates. Episerver Find is part of the Episerver Digital Experience platform. It requires a specific installation and license. See the Find section in
Episerver Insight is a user interface for viewing and filtering visitor profiles, and creating customer segments that can be used in your omnichannel marketing campaigns. The Insight information is based on tracking of the behavior of your online visitors, for example when viewing content, or products on an e-commerce site. Episerver Insight is part of the Episerver Digital Experience platform. It requires a specific installation and license. See the Insight section in
With Episerver Campaign you can orchestrate multichannel campaigns from a single screen, and send triggered emails based on real-time behavior. You can coordinate and segment large volumes of messages, including personalized product recommendations. Episerver Campaign is part of the Episerver Digital Experience platform. It requires a specific installation and license. See the Episerver Campaign User Guide.
Episerver Perform lets you create and configure a merchandising campaign with personalized product recommendations. Wherever you display your products—on the web or on a mobile device—Episerver optimizes the ranking for every visitor, including behavioral data and merchandising strategies. Episerver Perform is part of the Episerver Digital Experience platform. It requires a specific installation and license. See the Personalization section in
Episerver Reach lets you include personalized product recommendations in any email, including cart abandonment and retargeting emails. You can also work with behavioral triggers to detect on site behaviors and act upon them through automated personalized emails. Episerver Reach is part of the Episerver Digital Experience platform. It requires a specific installation and license. See the Personalization section in
There are many add-ons made by Episerver and third-parties, available for extending your Episerver Digital Experience solution. The add-ons from Episerver described here add features such as search analytics, and social media and marketing tool integrations. Add-ons require separate installations, and some also require a specific license. See each add-on for details.
Episerver User Guide 18-4 | Released: 2018-07-09 | © Episerver 2018 | Send feedback to us